Bella Hadid Fronts Self-Portrait Spring 2022 Ad Campaign

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UNITED STATES — American fashion model Bella Hadid fronts Self-Portrait Spring 2022 Campaign, posing in various looks from its new collection, which was presented on Tuesday.

When I think of the Self-Portrait woman, I never just have one person in mind — for me, the joy of what I do comes from designing for women with different personalities, different attitudes and different ways of living their lives,” said Self-Portrait founder and creative director Han Chong. “I wanted to celebrate this spirit with my new collection and wanted to present the different facets of the Self-Portrait woman with a series of images of Bella Hadid transforming into varying sides of her character.”

The advertisement was photographed by British photographer Harley Weir and the images are meant to “document the different sides to Bella Hadid and showcase the many facets of the Self-Portrait woman,” according to the brand.

Photos Credit: Harley Weir

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Donovan

Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.