Coach will also add a digital experience where users can design their own Rogue bag in a virtual workshop and build their own bag from scratch.
Jennifer Lopez, Kate Moss Front Coach Campaign Reintroducing Iconic Rogue Bag
Jennifer Lopez
NEW YORK, UNITED STATES — Last Month we posted that Coach tapped some famous faces for its Fall 2021 advertisement including Jennifer Lopez also known by J Lo (see it here).
The iconic American brand released a new campaign reintroducing its iconic rogue bag.
The international pop star, actress, dancer, producer, beauty mogul and fashion designer (J Lo) and iconic British fashion model Kate Moss front house’s latest ad.
Kōki, Xiao Wen Ju, Ma Zhe, and Kelsey Lu also star in the Juergen Teller lensed ad campaign.
The Rogue bag, which will be featured as a part of Coach’s fall collection, was first introduced on the runway in 2016, and was “inspired by free-spirits, rebels and dreamers,” according to the brand. The collection, called “Coach Forever Season Two,” will include bags, ready-to-wear and a collaboration with Schott NYC, a New York-based clothing company.
Kate Moss
Kōki
Xiao Wen Ju
Ma Zhe
Kelsey Lu
Photos Credit: Juergen Teller
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Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.