Releasing This Fall: Selena Gomez To Launch RTW With Coach

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Above Image: Selena Gomez For Coach’s Spring/Summer 2018 Ad Campaign.

NEW YORK, UNITED STATES — Singer and actress Selena Gomez is continuing her partnership with American luxury fashion company Coach.

In December 2016, DM Fashion Book reported that Selena Gomez “signed a huge $10 million deal with Coach to design her own line and become the face of the luxury accessory brand” (see it here). The mega pop star fronted the American brand’s road trip-themed Fall 2017 campaign (see it here) and holiday 2017/2018 ad campaign (see it here). Summer 2017, we posted 11 leather goods from Coach x Selena Gomez collection (see it here). This past January we posted the Selena Gomez For Coach’s Spring/Summer 2018 Ad Campaign (see it here).

Today, we could announce a new offering from Coach x Selena Gomez that will hit stores in fall 2018. The new collection includes Gomez’ first ready-to-wear collaboration with the brand and is designed by Gomez in tandem with Coach creative director Stuart Vevers.

The new collection will feature a range of outerwear, ready-to-wear, handbags, small leather goods and other accessories. The offering reflects Gomez’ personal style, and each piece has touches that reflect her personality.

“I always look forward to designing with Selena because she has a strong point of view,” said  Vevers in a statement. “We wanted to bring cool new ideas to the table and I loved getting her take on clothes as much as accessories this time around.”

Gomez added, “I am so excited to be working with Coach again. Getting to create my own collection with Stuart has been such a fun process, and I can’t wait for everyone to see what we have been working on over the past several months.”

Photos Credit:  Steven Meisel 

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Donovan is the CEO and Editor-In-Chief of For all general inquiries please email Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.