Yo Gotti Signs With Puma; Is The Brand’s New Ambassador

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UNITED STATE Memphis rapper Yo Gotti, who is repped by Jay Z‘s Roc Nation has signed with Puma as the brand’s new ambassador.

The “Rake It Up” rapper joins the likes of Rihanna, Big Sean, The Weeknd and Selena Gomez.

Yo Gotti will help Puma tell the stories of style and culture through the connection between music and sport.

“Puma has been an iconic name in the fashion world for decades. Their ability to remain at the top of the game in not only sportswear, but in culture and fashion, is inspirational,” said Yo Gotti. “I’m honored to be a part of that legacy.”

“Yo Gotti’s creative talent, drive and genuine passion for his fans is the perfect match for Puma,” said Allison Giorgio, the vice president of marketing for Puma North America. “He is confident and isn’t afraid to take risks and we are so pleased to welcome him to Puma and can’t wait for his fans to see what he has in store for them through our collaboration.”

Photos Credit: Yo Gotti’s Instagram

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Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.