BREAKING: Paul Surridge Is Peter Dundas’ Successor At Roberto Cavalli

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Roberto Cavalli Spring/Summer 2017 Campaign.

In March of 2015, DM Fashion Book exclusively reported that Peter Dundas was appointed creative director of the Florence-based company Roberto Cavalli again (see it here).

Last fall, we announced after a year and a half, the Norwegian designer exited Roberto Cavalli SpA once again (see it here).

When he left Cavalli October of 2016, the details of what Dundas planned to do had yet to be confirmed. On (Feb. 13), we confirmed that fashion designer is launching his eponymous line (see it here).

Dundas took to the helm at Cavalli following an eight-year stint at Emilio Pucci. Before that, he worked alongside founders Roberto and Eva Cavalli as the head of design from 2002 to 2005.

Today, Wednesday (May 10), it was confirmed that Paul Surridge is Peter Dundas‘ successor at Roberto Cavalli. He is the brand’s new creative director. The appointment is effective immediately.

Surridge most recently served as a creative consultant to Acne Studios and was creative director of Z Zegna from 2011 to 2014. “I am honoured and proud to carry forward the legacy of this extraordinary Italian house,” said Surridge. “This is a unique opportunity to contribute a new chapter to the Roberto Cavalli universe, which positively celebrates the beauty, sensuality and power of women. It is my intention to show the passion I share for the codes and vision on which Roberto Cavalli built his brand while celebrating the excellence of Italian craftsmanship.”

Surridge was taught at Central Saint Martins and has worked under some of the biggest names in fashion: Calvin Klein in the ’90s, Christopher Bailey at Burberry, and with Raf Simons at Jil Sander. “We met a lot of candidates, a lot of them showed great creative potential, which made the decision not easy, but the [reason] we selected Paul is that next to his distinctive creative quality, he shows a strong interest in further developing the codes of the house,” Gian Giacomo Ferraris, CEO of Roberto Cavalli, told BoF. “On top of this, he is a great team leader, and has a great sensibility for digital communication, and he can really interpret and play a role in the future DNA of Roberto Cavalli. So this is instinctively what makes me enthusiastic about this decision.”

Roberto Cavalli Spring/Summer 2017 Campaign.

Roberto Cavalli Spring/Summer 2017 Campaign.

Roberto Cavalli Spring/Summer 2017 Campaign.

Photos Credit: Luca and Alessandro Morelli

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Donovan

Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.