Brandon Maxwell Unveils Spring 2017 Campaign Video Starring Riley Montana

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Designer Brandon Maxwell (he’s best friends with Lady Gaga) released his second campaign, starring model Riley Montana. It’s just as good as his first.

For the debut campaign, the designer collaborated with Jessy Price on very personal film that let fans in on his emotional rise to the top. It featured voicemails his family had left him throughout his first year creating his label.

In the new campaign video, Montana, who walked in the brand’s Spring 2017 runway show — tell her story about rising to new heights.

The film follows Montana as she visits her family in her hometown of Detroit. Draped in designs by Brandon Maxwell, Montana shows us her past and her journey to becoming a high-fashion model.

I remember hearing in school that each time we see a star’s light, we’re seeing its past and if you were able to actually travel to where that star is, you get to see its evolution from the moment its energy was released until the moment it reached our sight,” Montana said in the film. “When I was a little girl, I wished on countless stars not realizing I carried that same energy. I’ve been taken away, disappointed, and thrown into a new atmosphere that asks me to distance myself from my past and be a new star. One that was more relatable and one that didn’t offend.”

The film shows Montana surrounded by love from her mother, sister, niece, and extended family.

Maxwell’s mantra? Move forward, but never forget where you came from. “I’m no longer afraid to be me,” Montana concluded in the film. “No longer afraid to share my energy and my past.”

See the full video here.

Photos Credit: Courtesy

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Donovan

Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.