
Vic Mensa Stars In Ugg’s Fall/Winter 2016 Ad Campaign
Rapper Vic Mensa, who is signed to Jay Z‘s Roc Nation imprint stars in Ugg‘s Fall/Winter 2016 Ad Campaign.
âI like where the UGG brand is going,â Vic Mensa said. âTheyâre open to trying new things and really pushing forward. When someone like me wears UGG, itâs kind of like repurposing the brand from its original concept, which was made for surfers. I think itâs dope that theyâre taking new perspectives.â
âWe are honored to partner with Vic Mensa to launch our relationship with lifestyle retailer, Footaction,â said Alice Hampton, Senior Director of Global PR for UGG. âVic is an incredible creative talent who brings a unique perspective to our menâs range, which will be sold at Footaction this fall. We could not be more excited to welcome him, and Footaction, into the UGG family.â
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Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.