Sneaker News: Reebok Classic & Kendrick Lamar’s Classic Leather “Perfect Split” Pack Arrives This Friday

Athletic footwear and apparel brand Reebok and multi-platinum West coast rapper Kendrick Lamar are back with another drop. This Friday (July 15), the duo will release the new Classic Leather “Perfect Split” pack.

The collection will comprise of Men’s and Women’s styles.

The Classic Leather “Perfect Split” pack brings the split sides of Kendrick‘s personality to life, as the silhouettes’ understated white and stone base is updated with contrasting color-blocked accents, alongside a ‘split’ rubber outsole combining retro GUM with contemporary ICE.

Globally acclaimed director Nabil photographed Kendrick in a complementing campaign entirely on vintage camera equipment. The series of raw and candid portraits capture Kendrick in a range of poses, which also reflect the different sides to his personality.

The Classic Leather “Perfect Split” pack will be available for $74.99 at retailers including Reebok.com, Champs and Footaction.