Fall 2016 Ad Campaign: Rupert Sanderson

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British shoe designer Rupert Sanderson unveiled his Fall 2016 Ad Campaign, which was inspired by fish-eye photography from pop videos.

The brand’s latest offering features a variety of colors and textures.

Model Lisa Onysko stars in the campaign. She is photo’d in the background in a series of frozen dance moves.

Photographer Adam Whitehead lensed the shoot; using special lighting to highlight the footwear and keep a sense of the model’s movement in the shots.

“I wanted to get the primary focus on to the shoes, whilst still emphasizing the body and silhouette of the model,” Sanderson said.

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Donovan

Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.