Showing Across The Pond: Gucci To Show Cruise 2017 At London’s Westminster Abbey

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Gucci will present Cruise 2017 at Westminster Abbey

Gucci will present Cruise 2017 at Westminster Abbey.

Last November, donbleek.com exclusively reported that “Alessandro Michele is hitting the road again. The Gucci creative director will show the luxury house’s Cruise (Resort) 2017 Collection in the capital and most populous city of England. The Italian fashion house has chosen another fashion capital (London) to host its Cruise 2017 Collection.” You could see the original story here!

We now have an update! Gucci will present its Cruise 2017 collection in the Cloisters of London‘s Westminster Abbey on June 2. This marks the first time a fashion house is hosting a runway show at this location.

For Cruise 2016, Gucci brought their show to New York City, where Michele shut down a street block in the Chelsea neighborhood.

Chanel will cruise to Havana, Cuba for its 2017 show (see it here).

Big name brands taking their cruise (or “resort”) shows on the road is very trendy. It seems like they’re trying to outdo each other.

Louis Vuitton showed its Resort collection in Palm Springs last May, Dior cruised to the French Riviera and Max Mara staged their resort runway show in London last spring.

Photos Credit: Courtesy

 

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Donovan

Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.