Kate Moss And Anna Ewers Front David Yurman’s Holiday Campaign

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Kate Moss And Anna Ewers Front David Yurman Holiday Campaign2

Kate Moss

Iconic model Kate Moss and newbie Anna Ewers are fronting David Yurman‘s Holiday Campaign.

This is the first time that the luxury jewelry line has ever shot a campaign in color. This also marks the brands 10 year anniversary with Moss. She recently starred in the David Yurman’s Fall 2015 Ad Campaign and in David Yurman‘s Fall 2014 ad campaign last year.

Mert Alas & Marcus Piggott lensed the campaign. Carlyne Cerf de Dudzeele styled the campaign, putting the models in pavé gemstone designs and 18k pieces.

“Our objective for this campaign is to extend the language of jewelry and the expression of artistry,” Sybil Yurman, co-founder of David Yurman, explained. “We wanted the imagery and the introduction of color to evoke joy, lightness, and life. It had to have a spirit of playfulness yet sophistication, and signal empowerment and confidence. The layering of jewelry and the distinct style speaks to our unconventional perspective and personality.”

Kate Moss And Anna Ewers Front David Yurman Holiday Campaign1

Anna Ewers

Photos Credit: Mert Alas & Marcus Piggott

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Donovan

Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.