Roc Nation’s J. Cole Collaborates With Bally’s On Fall/Winter Footwear Collection

Roc Nation‘s rapper J. Cole can now add designer to his resume. The platinum selling rapper has collaborated with Swiss luxury brand Bally for its Fall/Winter 2015 collection. The limited-edition footwear collection ranges from $695-$1,995 and consists of hiking boots and the backpacks retail for $1,250 to $2,795.

The “Wet Dreamz” rapper spoke to the New York Times about his collaboration with Bally. Below are some highlights:

Why did you decide to work with Bally’s head designer, Pablo Coppola, on a hiking boot and a backpack specifically?

As I’m getting older, I’m learning more about what my true style actually is. Becoming more confident in what I like. And I love simplicity and comfort. Comfort is king. I feel at home in a pair of comfortable boots, and I always have a backpack with me. I keep my life in my backpack. Current books I’m reading, my notebook with all my rhymes written inside and my laptop that holds all the music I’m working on.

For the introduction you traveled to Jamaica to film a video with Bally. How was the experience?

While I was visiting the Bally office in London, I noticed a black–and–white picture of Bob Marley wearing a pair of Bally boots. I was impressed with the heritage of the company and how many people and places they’ve touched that I had no clue about. Jamaica was already one of my favorite places to spend time, but filming there was a way to pay homage both to Bob and to the brand’s legacy.

Photos Credit: Yasha Malekzad/Forward | AP

Source: New York Times