Prada Menswear Fall/Winter 2015 Advertising Campaign: Michael Shannon, Tye Sheridan & Scoot McNairy

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Michael Shannon in Prada’s new ad.

Prada sales are still declining in 2015, but that doesn’t stop the brand from releasing a cool Menswear Fall/Winter 2015 Advertising Campaign, starring Michael Shannon, Tye Sheridan and Scoot McNairy.

The actors were shot by photographer Craig McDean on a neutral background; black and white images. They all wear looks from the brand’s Fall 2015 collection.

The campaign breaks today in Italian men’s magazine L’Uomo Vogue, L’Official Hommes and Rivista Studio.

For the three months ending April 30, Prada’s profits declined 44%,” according to Fashionista.

According to Prada SpA CEO Patrizio Bertelli, the decline was due mostly to “the continuing difficult market conditions in the Asia Pacific area, especially in Hong Kong and Macau.”

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Tye Sheridan

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Scoot McNairy

Photo Credit: Craig McDean

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Donovan

Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.