Coach Spring 2015 Ad Campaign: Chloë Grace Grace Moretz & Kid Cudi

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Chloë Grace Moretz & Kid Cudi 1

Chloe Grace Moretz in Coach’s “Dreamers” spring campaign.

Accessories and lifestyle brand Coach has chosen actress Chloë Grace Moretz and rapper Kid Cudi as the faces of their Spring 2015 Ad Campaign.

This is the New York-based luxury fashion house’s second installment of its “Dreamers” campaign, which will be feature in March publications.

 “Chloë’s free-spirited attitude and spontaneity makes her a perfect incarnation of the Coach spring ’15 girl, while Kid Cudi’s effortless ease and coolness could not better embody the spirit of the spring ’15 men’s collection,”​said creative director Stuart Vevers.

Photographer Mikael Jansson shot the ad, while Karl Templer handled styling and art direction by Fabien Baron.

According to Women’s Wear Daily, “The Dreamers campaign will reach a wider spread of publications, such as Vanity Fair, Teen Vogue, Nylon, GQ, Details and Esquire. Visuals from Dreamers will also be featured in Coach stores, beginning on Feb. 15.”

Chloë Grace Moretz & Kid Cudi 3

Kid Cudi in Coach’s “Dreamers” spring campaign.

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Donovan

Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.