New York Times: The Publication Is Launching A Men’s Style Section
An image from the Burberry Prorsum show via NYT.
The New York Times decided to hop on the train that’s occupied by fashion writers.
The renowned publication announced that it is launching a men’s style section, which will make its debut on Friday, April 3. It is being reported that it will take the form of a 12 to 14-page print section running the first Friday of each month. The plan is to have Styles editor Stuart Emmrich oversee the whole thing, hire a dedicated men’s fashion editor and make use of the paper’s current stable of fashion writers including Guy Trebay, Matthew Schneier and John Koblin to build it out.
I think this will be a great idea and way to increase Times‘ readership since over half of their readers are men. I wonder if the publication will post original stories outside of the month-long cycle?
Photo Credit: Tom Jamieson for The New York Times