Keeping It In The Family: Lanvin’s Spring 2015 Campaign

Anna Cleveland with Pat Cleveland in the Lanvin spring campaign.

Lanvin‘s Spring 2015 campaign has just been released. For the ad, the house kept it family oriented.

For the womenswear campaign, fame photographer Tim Walker photographed veteran models Violetta Sanchez with daughter Luz, Pat Cleveland with daughter Anna, and Kirsten Owen with daughter Billie Rose among them.

The menswear campaign features siblings Callum and Haydn Rockall, and DJ partners Joshua Quinton and Andy Bradin, among others.

Last year, the French house celebrated its 125th anniversary.

“I like that the campaign doesn’t only have images, it has a story,” said Lanvin creative director Alber Elbaz. “Every time we do a family shoot, it feels like we’re going to their place: We feel like visitors.”

Women’s Wear Daily reports, “The women’s campaign will break in March fashion magazines, while the men’s images will be seen first in L’Uomo Vogue in January. The print ads will be complemented by a video released mid-February on Lanvin.com and all the Lanvin social media platforms.”

Kirsten Owen with Billie Rose Owen in the Lanvin spring campaign.