Fabolous Wears Rocawear’s BLAK Lumerjack Hoodie & Sweatpants In Holiday Ad Campaign

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Last month, I reported that rapper Fabolous was starring in Rocawear FW 2014/15 BLAK campaign.

The Def Jam rapper continues his working relationship with the brand that Jay-Z and Damon Dash built. Lensed by Lenny S. of Kodak Lens, Fab stars in a new ad campaign for Rocawear‘s Holiday 2014.

In the campaign, the Bed-Stuy, Brooklyn-bred dressed in Rocawear‘s BLAK Lumerjack Hoodie & Sweatpants.

Rocawear BLAK is described “as a fresh chapter for the brand targeting the young, style-conscious, male consumer.”

“When I was asked to be part of the Rocawear BLAK campaign, it was a no brainer for me. I’m all about being authentic and that is what this brand stands for,” said Fabolous.

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Photos Credit: Fabolous’ Instagram

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Donovan

Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.