Rag & Bone Revamping Demin; Launching Standard Issue

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Earlier in the week, I reported that Rag & Bone‘s designers Marcus Wainwright and David Neville are taking famed designer Marc Jacob‘s spot at NYFW. See the original post here!

The designer duo will relaunch their denim collection this fall under the label’s Standard Issue.

“Denim has always been an important category for us. We started with it. The terminology became complex and the consumer did not understand the verbiage we were using to code our jeans. We needed to simplify our denim,” said Neville.

The denim range includes four fits: Skinny, Slim, Straight and Classic. The price will run in the $200 range. It is also being reported that Rag & Bone will introduce an Archive collection of denim by heritage with Japanese selvage denim at the range’s core.

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Photos Credit: Rag & Bone

Spotted: WWD

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Donovan

Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.