Lookbook: Joyrich FW13 Collection

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Too hot for summer; are you ready for fall? Los Angeles based brand Joyrich unleashed their Fall 2013 lookbook along with a video. The brand tapped a few familiar faces to model their latest selections of jackets, sweaters, shirts, shorts, pants, hoodies, caps and hats. I like a lot of the pieces from Joyrich’s Fall 2013 collection. Their¬†eye-catching material, colors, patterns and logos are for the boldest fashion trendsetters. Below is an excerpt:

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Influenced by 1950’s Americana culture, JOYRICH drives down Route 66 to deliver a Fall/Winter 2013 collection that will make any road a stylish adventure to remember! JOYRICH FW13 is a celebration of life, freedom, and the open road! This collection is combined with witty popinspired 50’s prints, unconventional fabric integrations and a high-end mix of 80’s and 90’s cuts inspired by hip hop. Once again, JOYRICH delivers a collection that sets them apart from the rest of the fashion industry. So, join us on the open road this FW13 season and remember Рlife is a highway!

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[youtube=http://www.youtube.com/watch?v=UYFR6HQQOI8&feature=youtu.be]

Photos Credit: Joyrich | Ramos Valencia

Follow  me @donbleek88

NEXT PAGE: MORE PHOTOS FROM JOYRICH’S FALL 2013 LOOKBOOK

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Donovan

Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.