La La Anthony Launches New Fashion Line With Her Stylist Jason Bolden

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As I always say, “Lala does a great job branding herself“. The media mogul, actress and¬†cosmetics¬†brand¬†owner¬†and her stylist Jason Bolden has just launched a new clothing line called 5th and Mercer. The collection will feature a line of jumpsuits and have already been seen on Kelly Rowland, Gabrielle Union and Tamar Braxton. Mary J Blige, Cassie and Rachel Roy have also co-signed the line. The collection is sold exclusively on Shopbop.com.

BET says, The name of the brand itself, according to La La, “encapsulates everything we love¬†about New York¬†‚ÄĒ¬†the chic toughness of downtown and the refinement of uptown.”¬†¬†When asked about the future of 5th and Mercer, Bolden, who also works with Monica and Taraji P. Henson, said, “We hope to create a massive collection and ultimately make it into the major retail stores.” He continued, “We’re excited about the road we’re on.” This is only the beginning for Anthony and Bolden. Stay tuned!

Source: BET

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Donovan

Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.