NBA Player DeJounte Murray Signs With New Balance

UNITED STATES — New Balance has added another NBA player to its roster.

San Antonio Spurs point guard Dejounte Murray officially signed an endorsement deal with the Boston-based footwear and apparel company.

Murray explained on social media that he chose New Balance to be “different.”

“I always took pride in being different than others in whatever I did with life,” he wrote on Twitter in his signature all-caps type. “This is only the beginning and I’m excited to be a part of the family for years to come!”

Now a part of the New Balance “fam”, Murray joins former Spurs teammate and current Clippers forward Kawhi Leonard and Thunder forward Darius Bazley, who signed a $1 million deal with the company that included an internship at the New Balance World Headquarters in his hometown of Boston while training for the 2019 NBA Draft.

In the office at Boston Landing, which neighbors the Bruins and Celtics practice facilities, Bazley helped design some of the company’s first basketball sneakers in 30 years.

“I’ve been on a pretty unconventional path,” Bazley said according to B/R Kicks, “and so has New Balance. This has felt like the right fit from the start.”

With the addition of Murray, New Balance will continue to extend its basketball market and influence.