Luxury House Dior Honors Grammy Nominated Rapper Pusha T In Los Angeles
Los Angeles — The 61st annual Grammy Awards will air live tonight Sunday February, 10 2019 at 8 p.m. from the Staples Center in Los Angeles. You could watch the show on CBS.
Multi-platinum Grammy Award winning singer Alicia Keys will host this year’s event.
Rapper Pusha T is nominated for Best Rap Album, for Daytona. European luxury goods company Christian Dior SE hosted a party for the rapper at their Rodeo Drive store in L.A. all in support of his nomination for Best Rap Album.
According to WWD, “Walking past the latest offerings and mirrored walls, the guests arrived at a slim hallway which gave way to a private, dimly lit space, where the walls seemed to be climbing with lush foliage just for the occasion of hailing the artist for his work ‘Daytona.'”
“I’m all about rap right now,’ said Pusha T who’s nominated for Best Rap Album along with Cardi B, Nipsey Hussle, Travis Scott and the late Mac Miller.
“It’s awesome,” he continued. “Ultimately, I’ve been watching the Grammys forever and I’ve never seen a rap album as pure as mine ever be nominated. So I’m super excited about that.”
And if he takes home the award, plans are already in motion to continue the revelry.
“Listen,” he said. “If I win, we’re all going to the Maldives. Yeah, we’re gone. Me and my team, we out.”
Throughout the night, in his signature power stance, the rapper would survey the crowd of supporters before breaking his observation by returning to a small huddle of friends or shaking a familiar hand.
One of those moments happened to occur with Dior Men’s artistic director Kim Jones, who later noted of the relationship, “It’s organic and I like things like that. I think he deserves to win.”
“I mean, Dior is family,” Pusha T said of his connection to Jones and the fashion house. “They dressed me for my wedding; they dress me all the time. Kim is phenomenal and I’m happy to be here.”
As the party went on, the night was livened by an announcement from DJ Clark Kent. Interrupting a mix featuring a medley of Pharrell’s hits and a modern selection of rap songs, Kent asked, “Why is everybody acting like I don’t know how to DJ? Pusha’s my man, that’s why he asked me to be here. Stop wasting your time. Grab a girl and get dancing.”
Grab a girl they did not, but the message did stir the crowd to movement. Among the inspired was Tyler, the Creator.
“He’s like my favorite rapper,” he said, taking a break from dancing. “He taught me how to be cool when I rap. I learned how to put words together from ‘Marshall’ [by Eminem]. When I came across Clipse [Pusha T’s former rap duo], I was 11. I learned how to find my real pocket and be cool with it and I really appreciate him for that. I got to watch him and Pharrell make music the other day that melted my face off. I felt 10 years old again. It was beautiful.”
The party also slowly transformed into a listening party, motivating Pusha T and the crowd to rap the lyrics from his latest such as ‘Hard Piano’: “I’m dyin’ to find a way to get a Grammy from it.”