Karl Lagerfeld, Puma Releasing Capsule Range This Fall
Looks from the Suede 50 Karl Lagerfeld capsule.
GERMANY — Iconic German fashion designer, creative director and photographer Karl Lagerfeld, who serves as the creative director of Chanel and Fendi teamed up with German sportswear giant Puma for a capsule collection.
The Karl Lagerfeld brand is gearing up for the worldwide launch on Oct. 19 of a men’s and women’s capsule with Puma. It caps the sports brand’s Suede 50 program of collaborations marking the 50th anniversary of its original Suede sneaker. While originally focused on the shoe, the project grew into a 13-piece capsule fusing the brands’ respective codes.
Items include a women’s cropped T-shirt and jumpsuit based on Puma’s archive T7 tracksuit with 7-mm. stripes. Men’s pieces include a slim-fit hoodie with matching sweatpants and logo T-shirts. A backpack, shoulder bag and baseball cap sport custom Karl Lagerfeld x Puma branding, with prices for the capsule ranging from 40 euros to 175 euros.
The line includes two unisex Suede sneakers inspired by Lagerfeld’s personal style: a tuxedo jacket, high white collar, tie and sunglasses — reinterpreted through graphics, say, or in playful details like removable sunglasses.
The collection will be available for pre-sale at karl.com and puma.com from Oct. 18, rolling out to Karl Lagerfeld and Puma stores as well as selected retailers worldwide the next day.
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