Jessica Alba In Talks To Sell Honest Co. To Unilever For About $1 Billion
Is Jessica Alba about to be a billion dollars richer?
American television/film actress and model turned entrepreneuress Jessica Alba is running a billion-dollar empire. Her Honest Company was reportedly value at about $1.7 billion a year ago.
Alba expanded the Honest Company (a company of non-toxic baby and homecare products). She launched a new beauty line, Honest Beauty last fall. The range contains 17 skin care products — cleansers, a facial mist, moisturizers, wipes, etc. — and a whopping 66 makeup products, including foundations (see it here).
Last March, donbleek.com reported that the Honest Company will release a line of hair products – for grown-ups, of course this fall (see it here). Alba told Allure, “I think people know we’re coming out with hair care.” She went on to list “sea-salt spray,” “conditioning milk,” “hair oil,” and “root lift” as the products she’s been experimenting with and loving from the line.
And then back in April, we mentioned that Alba‘s Honest Co. “may be entering sell mode, in addition to the original plan for an initial public offering” (see it here).
The latest news is that Alba is in talks to sell her Honest Co. to consumer products giants Unilever for just over $1 billion, according to a report via NY Post. Alba may still explore an IPO if the deal with Unilever fall through. Alba and Unilever, who vast products stable includes Hellman’s mayonnaise, Dove soap, Lipton tea and Ben & Jerry’s ice cream are still in the early negotiations stage.
Recode reported that “Jessica Alba, has been in talks to sell the company, several sources close to the situation said. Sources indicated that the buyer is likely to be a big consumer product company like Procter & Gamble or Unilever.”
Stay tuned to donbleek.com as this story develops!
Photos Credit: Courtesy
Source: NY Post