Beauty News: Lily James Is the New Face Of My Burberry

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British luxury house Burberry just announced that actress Lily James is the new face of My Burberry. This mark James first global advertising campaign.

The British actress will make her Burberry debut later this summer (in August) with a film and images lensed by Mario Testino, to coincide with the launch of the newest women’s fragrance, My Burberry Black.

I am so proud to be British, so it really means a lot,” James said in a press statement. “Shooting my first campaign was so special – I don’t want to give away too much but I had a lot of fun showing a different side of myself.”

I have admired [James’] work for quite some time and was bowled over by her wonderful charm and her warmth when we met so it was a treat to have had the opportunity to collaborate on this shoot together,” added Burberry chief creative and CEO Christopher Bailey.

Photos Credit: Karwai Tang/Getty Images

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Donovan

Donovan is the CEO and Editor-In-Chief of www.dmfashionbook.com. For all general inquiries please email don@dmfashionbook.com Donovan has a BA in Journalism & Media Studies from the prestigious Rutgers University. He's currently studying entertainment and fashion law.

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